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Whether you are an expert in the IT security market or interested in new trends, you can’t afford to miss the annual Itsa 2024 Expo&Congress taking place at the Exhibition Centre of Nuremberg from Tuesday 22 to Thursday 24 October 2024.

This trade fair is a networking event for experts in IT security solutions and an opportunity to stay up to date on security issues.

According to the organizer, the last occurrence of the IT security event attracted approximately 20K trade visitors from 55 countries and 795 exhibitors from 30 nations. It becomes clear that understanding the unique characteristics of companies operating in Germany's Cybersecurity and IT security sector is essential for grasping the industry's direction and challenges.

In order to deepen our knowledge of this industry, we did some research using the B2B Margo intelligence platform.

The exhibitors target by the classification of economic activities

Margo, the marketing intelligence platform developed by CRIF features has a Market Analysis module, which allows you to analyze the registered companies across Germany. It shows a perspective on all the relevant distributions by setting different criteria, such as the classification of economic activities. As mentioned in the article on Nace code , the classification of economic activities used in Germany is WZ 2008. This code identifies a specific economic activity.

By analyzing companies that match the characteristics of the main exhibitors of it-sa Expo&Congress 2024 in the Margo B2B marketing platform, we found 98.309 companies, spread in the sectors shown below:

  • 46510 - Wholesale of computers, computer peripheral equipment and software (32.196)
  • 62019 - Other software development activities (23.691)
  • 62020 - Information technology consultancy activities (19.619)
  • 62090 - Other information technology service activities (16.742)
  • 74900 - Other professional, scientific and technical activities n. e. c. (5.566)
  • Others (495)

10._Companies_working_in_cybersecurity_are_spread_across_different_WZ_2008_industry_classifications.png

As we see, none of these industry classifications properly reflects the B2B market niches of Cybersecurity and IT security in which such companies operate. Using the semantic search on Margo, it is possible to focus deeply on the industries related to the Cybersecurity (Cybersicherheit) and IT security sectors (IT Sicherheit). Let’s see in detail.

How many companies are involved in IT security or cyber security in Germany?

Margo shows 6.003 companies across the German regions related to the IT security and Cybersecurity sector. They are distributed as follows:

  • 1164 Nordrhein-Westfalen
  • 1,089 Bayern
  • 836 Baden-Württemberg
  • 639 Hessen
  • 465 Berlin
  • 425 Niedersachsen
  • 312 Hamburg
  • 250 Sachsen
  • 210 Rheinland-Pfalz
  • 178 Schleswig-Holstein
  • 117 Brandenburg
  • 79 Thüringen
  • 72 Saarland
  • 60 Bremen
  • 58 Sachsen-Anhalt
  • 44 Mecklenburg-Vorpommern

Thanks to Margo’s Market Analysis tool, you can also find other interesting data, such as the number of employees. In this IT security and Cybersecurity sector the companies with available data of number employees are distributed as follows:

  • 41,31% of them have less of 5 employees
  • 44,61% of them have between 6 to 49 employees
  • 6,60% of them have between 50 to 99 employees
  • 6,20% of them have between 100 to 499 employees
  • 1,28% of them have more than 500 employees

If you are wondering about the turnover category in euros of these companies, you should know that Margo imports these data from official sources, web crawling from company websites and social networks.
The companies with available data are distributed as follow:

  • 22,91% companies with a turnover rate less of 500K
  • 46,70% companies with a turnover rate between 500K and 5M
  • 24,50% companies with turnover rate between 5M and 50M
  • 4,83% companies with turnover rate between 50M and 250M
  • 1,06% companies with turnover rate more than 250M

If you want to deeper into the details of each company with Margo you could send this market analysis to the Prospecting module. This feature allows you to:

  • Find new prospects for your business growth
  • View all the companies on a map
  • Check for their geographical distribution

For example, some of the companies identified in this analysis by Margo are:

Thanks to this analysis we can say that the IT security and Cybersecurity niche represents less than 10% of the IT industry, but has potential for expansion over the years.

In the near future, the development of AI (Artificial Intelligence) and more advanced cyber threats could lead to more companies working in this field. If you are interested in monitoring the Cybersecurity industry growth, we suggest you subscribe to the Margo intelligence platform trial to stay on top of the latest news.